Sands x Perfect Planner Company

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Why have we chosen to partner with Sands?

Being a paper-based product business we wanted to find a way to offset our environmental impact as well as raising awareness on such an important topic.

The funds we raise through the sales of our Baby Love Collection will help nurture and maintain the Sands Garden at the National Memorial Aboretum.

Partnering with Sands seemed a no-brainer after Monique suffered a stillbirth in 2013 with her second child …

Baby Rosa

‘I’m sorry. I think your baby has passed away.’

Words no parent wants to here, unfortunately this was a heart-breaking reality for Monique. At 30 weeks pregnant Monique had no choice but to give birth to her baby, yet she wouldn’t be going home to meet her big sister. ‘Each time I winced during a contraction, my heart broke – I knew when she was here in the world there would be no sound of a newborn crying – only silence.’

6 months later Monique had a miscarriage. In the UK, it is estimated that 1 in 4 pregnancies end in loss during pregnancy or birth. Too many women experience baby loss which is why we want to help raise awareness around incredible charities such as Sands.

Perfect Planner Company is a true testament to a woman’s strength even in the darkest of times.

Helpline Calls

family support packs distributed

support group meetings

professionals trained

Who are they?

Sands the stillbirth and neonatal death charity

Sands exists to reduce the number of babies dying and to ensure that anyone affected by the death of a baby receives the best possible care and support for as long as they need it. Sands provides bereavement support services both nationally through its Freephone helpline, mobile app, online community

Helpline 0808 164 3332


Baby Love Collection

This collection includes:


  • 2023 Business & Lifestyle Planner (Dusky Pink or Dove Grey)
  • Meal Planner Desk Pad
  • Gratitude Book
  • Hakuna Matata Notebook
  • Gold Sparkle Pen
  • She Loves to Plan Tote Bag
  • Perfect Planner Company Candle

‘The reason and driver behind this company is remembered and recognised every single day amongst the team at Perfect Planner Company and Rosa’s memory will live on through an incredible legacy which helps so many women across the world achieve success and support each other through our online community.’


– Perfect Planner Company Team